Brand, Go To Market Strategy & Growth

Skills & Services

  • Offer permanent, interim or fractional leadership for your marketing needs

  • Offer strategy, direction, and implementation plan

  • Full-time or part-time consultant to plan and/or execute marketing for your company

  • Develop and deliver a marketing project and/or assets

  • Build/hire, coach, or train marketing teams

Brand Strategy

Whether you have an awareness issue or if your brand isn’t resonating enough with your audience, I can help define your category, messaging, brand identity and brand strategy.

I also bring strong communications skills including storytelling, positioning and copywriting in a compelling way to motivate the audience to drive stronger awareness and conversions.

Go to Market Planning

While a product launch may seem distant, it's never too early to craft the perfect go-to-market strategy. Allow me to unveil the recipe for your product's successful market entry.

With years of market intelligence & financial analysis expertise, I support in building business cases, defining the product or portfolio strategy, channel and market expansion strategy, and growth plans. All while executing and building a capable marketing team that excels in messaging, launches, communications, and more.

Growth

 

Do you feel your ad spend is not returning enough returns? Or do you feel that your teams lack the right channel investment strategy? I’ll help you plan the right channel mix to drive the growth you need.

Positioning & Messaging

 

A well-designed messaging and value prop is half the battle when it comes to good marketing. I can help look at your messaging and optimize for success from your website to all channels.